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Right:
Dusk is difficult to capture.
There's something both unusual and
temporary about its light that makes
this time of day odd to our eyes.
And therefore, striking.
Since the event we promoted
was called "Harbor Lights"
the appropriate approach
seemed evident to us.



PBEC Reception
The text of this advertisement
decribed the time and place.
The artwork described
the event itself.


Summer Catalog
The seasonal clues on PBEC's
quarterly catalogs are not
elaborate or tricky.
This is Summer.

Fall Catalog
Fall.

Winter Catalog
Winter.

Spring Catalog
Spring.

Harbor Lights
Phila. Bar Ed. Center
The Philadelphia Bar Association and its continuing legal education arm, The Philadelphia Bar Education Center, offered a number of courses to their members and other attorneys. They used all manner of newsprint advertising promoting these courses. As you can see here, they also produced quarterly catalogs and market educational events, meetings, etc.